We can see this ad dividing opinion.
Last week adidas treated us to a teaser for ther new campaign called #therewillbehaters and now the full version has appeared.
The basic premise is that we all hate the world’s best players because they are, well, better than us at everything.
Expect a lot of angry tweets adidas social media person
https://www.youtube.com/watch?v=UNiGSf2Sy30&feature=youtu.be&cm_mmc=AdiSocialMedia_TWITTER-_-GLOBAL-_-adidasfootball_Sprinklr-_-20150119_20150119143626_131235749_Football_Haters&cm_mmca1=GLOBAL
