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Football

15th Jan 2016

Jurgen Klopp signs deal to promote product even he may struggled to sell

Non-alcoholic beer?

Robert Redmond

Wait, so there’s a non-alcoholic beer?

Jurgen Klopp has signed a deal to promote non-alcoholic beer in England, according to The Daily Telegraph.

German beer company Warsteiner are hoping to capitalise on the Liverpool manager’s popularity in the country to sell their product, and agreed a four year deal with Klopp.

“I am particularly pleased about this partnership because I associate the taste of Warsteiner with home,” Klopp said.

“My grandparents owned a small brewery and I do enjoy a good beer.”GettyImages-491955850“I am a German football coach and one of the ambassadors of our national sport, just like Warsteiner beer is one of the best ambassadors for the German beer tradition.”

The charismatic 48 year old has become very popular with fans in England since taking charge of Liverpool last October.

If anyone’s capable of selling non-alcoholic beer in the country, surely it’s Klopp, but we have our doubts.9J1vNR9

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Jurgen Klopp